Apple Executives Explain Challenges of Adding Larger Display to Series 7

The Apple Watch Series 7 comes in new 41mm and 45mm size options and it has the largest display of any Apple Watch to date, a design challenge that Apple executives called "unique" in an interview with The Independent. Implementing the new design without major increases to the casing size required "completely re-engineering the display, the front crystal, the internals and the internal enclosure," according to Apple's vice president of product marketing, Stan Ng. Apple was able to reduce the bor...